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Expansion opportunities

Classifies per-account expansion readiness based on usage growth and interest in unpurchased features

One of 51 free, open-source prompts from Sonora — copy-paste-ready AI prompts for customer success and account management, organized by customer lifecycle stage. Copy this into any AI assistant, or run it on autopilot inside Sonora.

The prompt

Analyze all available data for [Customer] and classify their expansion status. Only flag signals with strong supporting evidence — avoid speculation.

Expansion-ready

No active expansion conversation exists yet, but strong indicators suggest the account is ready to be approached. Evidence includes at least TWO of the following:

  • Usage growth exceeding 2x: product usage has grown 2x or more in the last 6 months compared to the prior period
  • Interest in unpurchased features: the customer has asked about or expressed interest in features they do not currently have access to
  • High satisfaction signals combined with a gap in purchased products (e.g. active for 6+ months, strong health score, but missing key modules)

No signal

None of the above criteria are met. Do not stretch to find weak signals.

Return exactly one of: Expansion-ready, -

Include the supporting evidence (exact quote or specific metric with date) and a one-sentence recommended action in the reason field.

Data sources required

Product analyticsAmplitude, Mixpanel, SegmentMeeting transcriptsGong, Granola, FirefliesCustomer communicationsemail, SlackFeature request trackerProductboard, Canny, Linear

The catch

A prompt is only as good as the data you feed it.

Run this well and you'll be stitching together 4 disconnected systems by hand, for one account at a time — and the answer is only ever as fresh as your last copy-paste. Sonora already has the context, live:

  • Product analytics — connected and continuously synced
  • Meeting transcripts — connected and continuously synced
  • Customer communications — connected and continuously synced
  • Feature request tracker — connected and continuously synced

Inside Sonora this prompt runs grounded in your real customer data, on a schedule, across every account at once — and flags what needs you, before you have to ask.